Consumers are rejecting traditional advertising in favor of transparent and authentic communications. Now, more marketers are leveraging user-generated content in marketing and e-commerce strategies.

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Here’s a fun thing to look forward to next month. Simone Giertz, she of the shitty robots fame, will be appearing onstage at Disrupt SF (October 2-4) at the Moscone Center in San Francisco. The U.S.-based Swedish inventor has built a massive online following (currently at 1.92 million YouTube subscribers) with DIY videos that examine […]

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AT&T faked the numbers for its DirecTV Now streaming service ahead of the company’s Time Warner merger, according to a lawsuit filed by investors, Bloomberg reported. The suit alleges the media giant pressured employees to boost DirecTV Now’s numbers by secretly adding the product to existing customers’ accounts. It also claims the company touted DirecTV […]

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Arc, a platform that wants to simplify the process of hiring developers who work remotely, is launching officially today. The new company grew out of Techstars-backed Codementor, an online education platform for software developers. Codementor will continue to operate as a standalone product under Arc. While there are already many freelancing platforms, Weiting Liu, the […]

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For the longest time, Google Fi didn’t play the unlimited calls, text and data game and instead focused on offering pretty affordable and flexible plans with a price cap of $80 (before taxes and government fees). Today, however, Google is introducing Fi Unlimited, which, as you’ve probably figured out from the name, is more akin […]

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